WHY BRAVI BLOG?
I’m an expert. I love to educate. And I’ve got an over-active justice bone. BRAVI BLOG is the first educational resource available on the subject of SMP that is written by a technical expert.
Was I the first person in history to embed pigment on a scalp to hide hair loss? No.
Have I spent more time “in the trenches”, actually performing SMP on clients and conducting rigorous R&D than any other “expert” in this nascent industry?
WHO IS TO BE BELIEVED?
I have written on the subject of choosing the right SMP provider for years, and I created the original checklist of “What to Look For”—a format that has been copied by self-proclaimed “experts” ever since.
My goal with the BRAVI BLOG is to offer honest and helpful advice to hair loss sufferers and to shed some light in an unregulated and unscrupulous market.
Will I show an unabashed preference for BRAVI solutions? Yes. I am extremely proud of my company and my technical processes. However, I always give credit where credit is deserved. BRAVI is not the only SMP provider, and SMP is not the only approach to hair loss, so I will always try to steer someone in the direction that makes sense for them.
My heart, not a cash grab, attracted me to helping clients using Scalp MicroPigmentation. (click to read Founder page) For me, client well-being is always king, and I will always do my best to do the right thing. I like my SMP karma. 🙂
BLOGGING is GREAT for MARKETING
Google loves new content and ranks sites highly that have fresh content and lots of keywords. For this reason, blogging about SMP is an effective way to monopolize internet searches on the subject and capture market share.
Why is this important? Look carefully at SMP forums and debate sites that have multiple links and “recommend” services. These sites are clever at search-engine optimization (“SEO”) marketing and lead generation—capturing web traffic and then capturing client information—but, I know them well, and they are each paid off by the provider they recommend; they are not objective or neutral information sources, and their sites are filled with self-serving content that lacks expertise.